Webinar Series

How to Run a Best in Class Child Care Program

Join our live, five-part webinar series from pre-enrollment to financial leadership.

Runs on Wednesdays

2 PM - 3:30 PM EST

Live & Recorded

Running a child care program has never been more complex—or more full of opportunity. Directors and owners are navigating a rapidly changing landscape where parents discover childcare through AI tools and Google Maps, staffing decisions ripple directly into financial sustainability, and trust is built not through reassurance alone, but through visible proof. This five-part webinar series meets you where the work actually happens: at the intersection of smart strategy and real-world leadership.

Led by experts across early childhood business, compliance, and professional development, each session zeroes in on a high-stakes area of program success. You'll learn how to show up where parents are searching in 2026, build a culture of growth through intentional coaching and mentoring, turn compliance into a visible trust-building asset, make room-level financial decisions before small gaps become big problems, and establish billing and tuition policies that protect your revenue and your family relationships. Every session is practical and prescriptive—built to give you tools you can apply immediately, whether you're filling open classroom spots, developing your team, or strengthening the financial foundation your program depends on.

Register for this free webinar
Register for this free webinar
AI Search Is Here - The Gold Rush Opportunity for Child Care Centers in 2026

Date: June 3, 2026 from 2:00 - 3:30 pm Eastern 

Only 3 centers will own the leaders in your market—How to make sure you’re one of them 

Search is being completely rebuilt — and most childcare centers don’t realize it yet. Parents are no longer just clicking ads or scrolling your social posts.

They’re:

  • Asking AI tools like ChatGPT where to find childcare nearby

  • Reading AI-generated summaries at the top of Google

  • Choosing centers directly from Google Maps

At the same time, buying attention through ads is getting harder, more expensive, and less predictable for local businesses—the cost is out of reach of most child care centers.

(Google finally admitted to us that new ad accounts need $100/day media spend to train their AI buying algorithm! That’s absolutely ridiculous for the ECE industry!)

In this live training, Bruce Spurr, CEO of Grow Your Center, will break down how AI-powered search is transforming the way parents discover childcare — and why this shift is creating the biggest local visibility opportunity we’ve seen since 2008.

History is being made. We’re not just going to talk about AI search, but give you CONTEXT in how the new world of “SEO” fits into your complete marketing stack in 2026…how owners just like you are filling their open classroom spots!

In this session, you’ll learn: 

  • Why Google Maps has quietly become the most important “search engine” for parents

  • How AI summaries are deciding which childcare centers get mentioned (and which get ignored)

  • Your website is not only still relevant, but a critical conversion tool in your marketing stack

  • Why attention is getting more expensive to buy — including where and how to spend your ad dollars to “multiple” it’s effect 

  • What “AI-powered search visibility” actually means for local businesses

  • Why ranking for a city is not the right play, and how zip codes and neighborhoods now drive enrollment demand

  • What it takes to show up when parents search inside AI tools like ChatGPT

  • How early movers are getting huge gains while others disappear (the gold rush is real!)

This training is especially valuable if: 

  • You want more predictable enrollment

  • You’re tired of wasting $ on ads

  • You operate in a competitive market

  • You have an enrollment gap you need to fill

We’ll also have a Q&A and select 3-5 audience volunteers to review your rankings!

Presented by: Bruce W. Spurr, Co-Founder, Grow Your Center

AI Search Is Here - The Gold Rush Opportunity for Child Care Centers in 2026

Date: June 3, 2026 from 2:00 - 3:30 pm Eastern 

Only 3 centers will own the leaders in your market—How to make sure you’re one of them 

Search is being completely rebuilt — and most childcare centers don’t realize it yet. Parents are no longer just clicking ads or scrolling your social posts.

They’re:

  • Asking AI tools like ChatGPT where to find childcare nearby

  • Reading AI-generated summaries at the top of Google

  • Choosing centers directly from Google Maps

At the same time, buying attention through ads is getting harder, more expensive, and less predictable for local businesses—the cost is out of reach of most child care centers.

(Google finally admitted to us that new ad accounts need $100/day media spend to train their AI buying algorithm! That’s absolutely ridiculous for the ECE industry!)

In this live training, Bruce Spurr, CEO of Grow Your Center, will break down how AI-powered search is transforming the way parents discover childcare — and why this shift is creating the biggest local visibility opportunity we’ve seen since 2008.

History is being made. We’re not just going to talk about AI search, but give you CONTEXT in how the new world of “SEO” fits into your complete marketing stack in 2026…how owners just like you are filling their open classroom spots!

In this session, you’ll learn: 

  • Why Google Maps has quietly become the most important “search engine” for parents

  • How AI summaries are deciding which childcare centers get mentioned (and which get ignored)

  • Your website is not only still relevant, but a critical conversion tool in your marketing stack

  • Why attention is getting more expensive to buy — including where and how to spend your ad dollars to “multiple” it’s effect 

  • What “AI-powered search visibility” actually means for local businesses

  • Why ranking for a city is not the right play, and how zip codes and neighborhoods now drive enrollment demand

  • What it takes to show up when parents search inside AI tools like ChatGPT

  • How early movers are getting huge gains while others disappear (the gold rush is real!)

This training is especially valuable if: 

  • You want more predictable enrollment

  • You’re tired of wasting $ on ads

  • You operate in a competitive market

  • You have an enrollment gap you need to fill

We’ll also have a Q&A and select 3-5 audience volunteers to review your rankings!

Coaching vs. Mentoring: What’s the difference?

Date: June 10, 2026 from 2:00 - 3:30 pm Eastern 

As early childhood leaders, we're constantly supporting the growth of the educators around us — but are we using the right tools for the job? Coaching and mentoring are both powerful, yet they serve very different purposes. Knowing when to coach and when to mentor can transform how you lead your team and build a culture of continuous growth in your program.

In this session, we'll cut through the confusion and give directors, coordinators, and educational leaders a clear, practical framework for understanding both approaches — and confidently knowing which one to reach for.

Participants will:

  • Define coaching and mentoring in straightforward terms and explain the distinct purpose of each

  • Explore how the two approaches differ in structure, frequency, and who drives the conversation

  • Apply real ECE examples of coaching in action — including support around transitions, circle time, classroom routines, and behavior management — and identify tools that make coaching effective

  • Apply real ECE examples of mentoring in action — including helping a new teacher build confidence, deepen reflective practice, or begin thinking about leadership goals — and explore the tools that support meaningful mentoring relationships

  • Clarify common misconceptions: coaching and mentoring are not punishment, criticism, formal supervision, or therapy

  • Walk away with a practical "when to use which" decision guide designed specifically for directors and educational leaders

Presented by: Dr. Tamar Andrews, Senior Director of the Masor School for Education and Leadership at American Jewish University

Coaching vs. Mentoring: What’s the difference?

Date: June 10, 2026 from 2:00 - 3:30 pm Eastern 

As early childhood leaders, we're constantly supporting the growth of the educators around us — but are we using the right tools for the job? Coaching and mentoring are both powerful, yet they serve very different purposes. Knowing when to coach and when to mentor can transform how you lead your team and build a culture of continuous growth in your program.

In this session, we'll cut through the confusion and give directors, coordinators, and educational leaders a clear, practical framework for understanding both approaches — and confidently knowing which one to reach for.

Participants will:

  • Define coaching and mentoring in straightforward terms and explain the distinct purpose of each

  • Explore how the two approaches differ in structure, frequency, and who drives the conversation

  • Apply real ECE examples of coaching in action — including support around transitions, circle time, classroom routines, and behavior management — and identify tools that make coaching effective

  • Apply real ECE examples of mentoring in action — including helping a new teacher build confidence, deepen reflective practice, or begin thinking about leadership goals — and explore the tools that support meaningful mentoring relationships

  • Clarify common misconceptions: coaching and mentoring are not punishment, criticism, formal supervision, or therapy

  • Walk away with a practical "when to use which" decision guide designed specifically for directors and educational leaders

Hidden compliance asks for trust. Visible compliance earns it.

Date: June 17, 2026 from 2:00 - 3:30 pm Eastern 

Trust Grows Where Proof Shows™ just as it is with industries from aviation to healthcare, early education compliance isn’t optional. The reality is that safety and trust aren’t just feelings. In regulated industries like ours, they’re facts you can see, measure, and demonstrate.

Your stakeholders need more than reassurance. They need proof they can believe in.

So how do we put this concept into visible practice?  The Compliance Alliance and The State Lady® come together to give you practical examples and strategies to make the invisible visible from how you market your compliance to ways to showcase your practices to preventative measures to avoid a citation, or worse, an insurance claim or lawsuit. Because compliance isn’t defined when everything goes right—it’s defined when something goes wrong. That’s when real practices show up. Together we will bridge the gap between compliance systems and real-world application.

We will share how to turn your website messaging, parent communication, licensing visits, audits, and documentation into visible, trust-building proof. When your practices show every day, your stakeholder confidence grows—and families, staff, and regulators don’t just hear you’re safe… they see it. With a combined lens of compliance strategy and licensing experience, this session will highlight the difference between programs that say they’re compliant and those that can demonstrate it at any moment. 

Key Takeaways:

  • How licensing evaluates compliance during actual inspections

  • Mock Inspection non-negotiables

  • Strategies to reduce citations & legal liability

  • Minimum auditing practices to surface risks before they become costly

  • Strategies to increase stakeholder trust (make supervision, safety, and daily routines clearly visible)

"Stakeholders don’t just need to be told we’re safe—they need to believe it for themselves."

Co-Presented by: Ronnae Williams, Culturally Yours Consulting

Presented by: Lynn Wenger, Founder and President, The Compliance Alliance

Hidden compliance asks for trust. Visible compliance earns it.

Date: June 17, 2026 from 2:00 - 3:30 pm Eastern 

Trust Grows Where Proof Shows™ just as it is with industries from aviation to healthcare, early education compliance isn’t optional. The reality is that safety and trust aren’t just feelings. In regulated industries like ours, they’re facts you can see, measure, and demonstrate.

Your stakeholders need more than reassurance. They need proof they can believe in.

So how do we put this concept into visible practice?  The Compliance Alliance and The State Lady® come together to give you practical examples and strategies to make the invisible visible from how you market your compliance to ways to showcase your practices to preventative measures to avoid a citation, or worse, an insurance claim or lawsuit. Because compliance isn’t defined when everything goes right—it’s defined when something goes wrong. That’s when real practices show up. Together we will bridge the gap between compliance systems and real-world application.

We will share how to turn your website messaging, parent communication, licensing visits, audits, and documentation into visible, trust-building proof. When your practices show every day, your stakeholder confidence grows—and families, staff, and regulators don’t just hear you’re safe… they see it. With a combined lens of compliance strategy and licensing experience, this session will highlight the difference between programs that say they’re compliant and those that can demonstrate it at any moment. 

Key Takeaways:

  • How licensing evaluates compliance during actual inspections

  • Mock Inspection non-negotiables

  • Strategies to reduce citations & legal liability

  • Minimum auditing practices to surface risks before they become costly

  • Strategies to increase stakeholder trust (make supervision, safety, and daily routines clearly visible)

"Stakeholders don’t just need to be told we’re safe—they need to believe it for themselves."

The Break-Even Decisions Childcare Leaders Cannot Afford to Miss

Date: June 24, 2026 from 2:00 - 3:30 pm Eastern 

Break-even is not just a finance formula. It is the result of leadership decisions made every day across enrollment, staffing, pricing, schedules, and classroom structure.

In this session, Kate Woodward Young, M.Ed helps child care leaders look at break-even through a more practical lens by connecting the numbers to the real choices that shape financial stability. Participants will explore the common assumptions that keep programs stuck, the hidden impact of under-enrolled classrooms and staffing misalignment, and how stronger decision-making can improve both confidence and outcomes.

This session is designed for owners, directors, and administrators who want to better understand what drives sustainability and how to respond before small issues become bigger financial problems.

Key takeaways: 

  • Identify the break-even number for each classroom and understand why room-level financial awareness is essential for effective leadership.

  • Examine how under-enrollment, staffing misalignment, and operational assumptions can quietly push programs away from sustainability.

  • Use room-level break-even thinking to make stronger decisions about staffing, scheduling, pricing, and classroom structure before problems escalate.

Presented by: Kate Woodward Young, M.Ed., Author and Co- Host

The Break-Even Decisions Childcare Leaders Cannot Afford to Miss

Date: June 24, 2026 from 2:00 - 3:30 pm Eastern 

Break-even is not just a finance formula. It is the result of leadership decisions made every day across enrollment, staffing, pricing, schedules, and classroom structure.

In this session, Kate Woodward Young, M.Ed helps child care leaders look at break-even through a more practical lens by connecting the numbers to the real choices that shape financial stability. Participants will explore the common assumptions that keep programs stuck, the hidden impact of under-enrolled classrooms and staffing misalignment, and how stronger decision-making can improve both confidence and outcomes.

This session is designed for owners, directors, and administrators who want to better understand what drives sustainability and how to respond before small issues become bigger financial problems.

Key takeaways: 

  • Identify the break-even number for each classroom and understand why room-level financial awareness is essential for effective leadership.

  • Examine how under-enrollment, staffing misalignment, and operational assumptions can quietly push programs away from sustainability.

  • Use room-level break-even thinking to make stronger decisions about staffing, scheduling, pricing, and classroom structure before problems escalate.

The Break-Even Decisions Childcare Leaders Cannot Afford to Miss

Date: June 24, 2026 from 2:00 - 3:30 pm Eastern 

Break-even is not just a finance formula. It is the result of leadership decisions made every day across enrollment, staffing, pricing, schedules, and classroom structure.

In this session, Kate Woodward Young, M.Ed helps child care leaders look at break-even through a more practical lens by connecting the numbers to the real choices that shape financial stability. Participants will explore the common assumptions that keep programs stuck, the hidden impact of under-enrolled classrooms and staffing misalignment, and how stronger decision-making can improve both confidence and outcomes.

This session is designed for owners, directors, and administrators who want to better understand what drives sustainability and how to respond before small issues become bigger financial problems.

Key takeaways: 

  • Identify the break-even number for each classroom and understand why room-level financial awareness is essential for effective leadership.

  • Examine how under-enrollment, staffing misalignment, and operational assumptions can quietly push programs away from sustainability.

  • Use room-level break-even thinking to make stronger decisions about staffing, scheduling, pricing, and classroom structure before problems escalate.

Presented by: Kate Woodward Young, M.Ed., Author and Co- Host

Billing & Tuition Policies That Work: Strengthening Financial Foundations

Date: July 8, 2026 from 2:00 - 3:30 pm Eastern 

Billing and tuition policies are the backbone of every successful child care program. In this engaging webinar, Monique Reynolds, VP of ECE Business Support Services, will share practical strategies for creating or strengthening systems that ensure payments are received on time, reduce stress, and keep operations running smoothly. You’ll learn how to set clear expectations from the start—or refine the approach you already have—while confidently navigating tough conversations and establishing policies that protect revenue and foster positive family relationships.

By the end of this interactive session, you’ll have actionable tools to strengthen your financial foundation, streamline processes, and gain peace of mind. Whether your goal is to eliminate late payments, update your current practices, or build trust with families, the strategies shared in this session will equip you with the knowledge and confidence to make your billing policies work for you.

Learning Objectives
After attending this session, you will be able to:

  • Develop tuition policies that set clear expectations and minimize payment issues.

  • Apply strategies to collect fees on time with less stress and conflict.

  • Handle financial conversations with parents confidently and professionally.

  • Establish systems that support long-term financial stability and smooth operations.

  • Strengthen family relationships through transparent, consistent practices.

Presented by: Monique D. Reynolds, Vice President, ECE Business Support Services

Billing & Tuition Policies That Work: Strengthening Financial Foundations

Date: July 8, 2026 from 2:00 - 3:30 pm Eastern 

Billing and tuition policies are the backbone of every successful child care program. In this engaging webinar, Monique Reynolds, VP of ECE Business Support Services, will share practical strategies for creating or strengthening systems that ensure payments are received on time, reduce stress, and keep operations running smoothly. You’ll learn how to set clear expectations from the start—or refine the approach you already have—while confidently navigating tough conversations and establishing policies that protect revenue and foster positive family relationships.

By the end of this interactive session, you’ll have actionable tools to strengthen your financial foundation, streamline processes, and gain peace of mind. Whether your goal is to eliminate late payments, update your current practices, or build trust with families, the strategies shared in this session will equip you with the knowledge and confidence to make your billing policies work for you.

Learning Objectives
After attending this session, you will be able to:

  • Develop tuition policies that set clear expectations and minimize payment issues.

  • Apply strategies to collect fees on time with less stress and conflict.

  • Handle financial conversations with parents confidently and professionally.

  • Establish systems that support long-term financial stability and smooth operations.

  • Strengthen family relationships through transparent, consistent practices.

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Join 300,000+ other early childhood professionals on our weekly newsletter.

By signing up, you agree to our Terms of Service and Privacy Policy, and consent to receive updates about new webinars and announcements.

Stay in the loop on all things ECE

Join 300,000+ other early childhood professionals on our weekly newsletter.

By signing up, you agree to our Terms of Service and Privacy Policy, and consent to receive updates about new webinars and announcements.

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